Dropshipping for brick-and-mortar retailers & manufacturers
Brick-and-mortar retailers and manufacturers can sell their goods via ShopFair on Europe's leading marketplaces (Amazon, Kaufland, OTTO, bol, limango, Zalando, AboutYou) — without their own online sales channel and without relocating stock in advance.
In the dropshipping model, goods remain in the retailer's or manufacturer's warehouse. Only when an end customer orders through one of ShopFair's sales channels is the item shipped directly from the warehouse to the customer. ShopFair handles listings, marketplace sales, customer service, payment processing and monthly settlement.
Key points of the model
Shipping
Directly from the manufacturer's or retailer's warehouse to the end customer.
Warehousing
Goods remain the property of the retailer/manufacturer — no advance relocation.
Remuneration
Guaranteed payout of the RRP (recommended retail price) minus shipping and marketplace fees.
Returns
Fully handled by ShopFair (0% returns rate for the retailer).
Data integration
Via IrisOne from Comercus. Other systems on request.
How it works
Integration
Set up the interface and transfer product data to ShopFair via IrisOne (Comercus).
Marketplace order
The end customer orders via a ShopFair sales channel.
Shipping
The retailer/manufacturer packs and ships the goods directly to the end customer. ShopFair provides shipping labels, commercial invoices and customs documents (where relevant).
Settlement
Regular settlement of sold units at RRP minus shipping and marketplace fees.
Returns
ShopFair handles all returns in full; the retailer has no returns quota.
Remuneration in detail
The retailer receives the RRP (recommended retail price) as the payout basis.
Minus shipping costs and marketplace fees (platform commission).
No hidden costs: settlement is transparent and carried out regularly (e.g. monthly).
The retailer has no returns quota — returns are handled entirely by ShopFair.
Who is this model for?
Brick-and-mortar retailers
with a physical assortment who want to sell their goods online on European marketplaces without building their own warehouse or online shop.
Manufacturers
who want to distribute their products via marketplaces without outsourcing logistics to an external service provider.
Marketplaces in the dropshipping model
Integration via IrisOne
Integration is handled via IrisOne from Comercus. Other systems on request.
Enquire about the dropshipping model
We review your assortment and advise you on the right model.